iPhone 17 Pro to Start with 256GB Storage – Price Hike Expected
The iPhone 17 Pro 256GB storage upgrade looks set to be one of the biggest changes in Apple’s flagship lineup this year. After sticking with 128GB as the baseline since the iPhone 12 Pro, Apple is finally doubling the starting capacity. This shift should better serve users who store massive photo libraries, shoot in ProRAW or 8K video, and run storage-hungry apps.
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Why the iPhone 17 Pro 256GB Storage Matters
Weibo tipster Instant Digital has reiterated that the iPhone 17 Pro 256GB storage will be standard, marking the first upgrade in over four years. Power users have long requested more space, as the iPhone Pro series caters to professionals and enthusiasts who use its full camera and video capabilities.
Price and Market Impact
According to leaks, this upgrade comes with a $50 price increase, putting the US launch price at $1,049. While Apple hasn’t confirmed global pricing, similar adjustments may appear in other regions, including the Philippines. Buyers can expect local pricing to be closely aligned with competitors like the Samsung Galaxy S25 Ultra and Xiaomi 15 Ultra, which already start with 256GB in their premium models.
Competitive Positioning
This move signals Apple’s intent to remain competitive in the premium flagship segment. Larger default storage not only improves value but also future-proofs the iPhone for expanding app sizes and growing media demands.
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