Apple 3 Billion iPhones Sold Milestone Confirmed

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Apple has now sold over 3 billion iPhones, a massive milestone that comes just ahead of the expected iPhone 17 launch this September. This achievement builds on the momentum of the iPhone 16 Pro Max and reflects the global success of Apple’s flagship lineup. Meanwhile, rivals like the Samsung Galaxy S25 Ultra are gearing up to challenge Apple in the premium segment — especially in the Philippines.


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📈 Apple Hits 3 Billion iPhones Sold

Apple CEO Tim Cook announced the milestone during the Q2 2025 earnings call. The company surpassed 1 billion iPhones sold in 2016. While the 2 billion mark was never officially confirmed, analysts believe it happened around 2021.

Now, only four years later, Apple has sold another billion units. This brings its total iPhone sales to more than 3 billion worldwide.


💰 iPhone Sales Surge Amid Tariff Uncertainty

Between April and June 2025, iPhone sales surged by double digits compared to the same quarter last year, helping Apple earn $94 billion in revenue, up 10% YoY.

Tech analyst Mark Gurman suggests that the spike in sales may have been partially fueled by consumer panic. Viral rumors predicted iPhones might soon cost between $3,000 and $25,000 due to new U.S. tariffs on imported tech.

Apple confirmed these tariffs cost the company $800 million in Q2 and projects the figure to rise to $1.1 billion in Q3.


📱 iPhone 17 Launch Preview

Apple is expected to announce the iPhone 17 series on September 8, 9, or 10. Among the upcoming models is the rumored iPhone 17 Air, a thinner replacement for the underperforming Plus model.

Expected iPhone 17 Highlights:

  • Ultra-thin “Air” model with refreshed design
  • Improved cameras with AI-powered features
  • Enhanced thermal performance and battery optimization
  • Slimmer bezels and lighter build

👉 For full specifications and features once confirmed, check out the Apple iPhone 17 Full Specs and Features.


🔎 Final Thoughts

Crossing 3 billion iPhones sold cements Apple’s place in tech history. This milestone underscores the brand’s lasting impact and hints at a strong reception for the iPhone 17 series.

If you’re planning to upgrade, compare models in our updated Apple iPhone Price List (PH 2025), or get personalized tips in our Smartphone Buying Guide.


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